About

Direct yet conceptual. Provocative and engaging. Design & illustration for brands, publications, and people.

 

Samantha Leo

Majoring in Image & Communications (Illustration) at Lasalle College of the Arts. After interning with packaging design firm Holmes & Marchant, dived into UI & UX design at Method Media, where I worked for nearly five years, and counting.

Balancing my day job with personal creative work, like illustration & other projects, garnered attention from a couple of close friends. This allowed me to work on other cool projects, from emerging brands to other design related work.

My creative process— usually begins with tons of research & studying the client I am working for.
During ideation, I look for points of tension behind the idea that I am interested in. As I begin working on the project, I usually create several iterations on each point and usually end up refining one that I find most interesting. Ultimately, it’s about creating memorable images.

 

 

 

 

Powered by Squarespace